This is the manner of parties transacting electronically. This is used to promote, sell, or procure goods and make it available to the market: near or far. Furthermore, E-commerce has its four major segments which it operates: (a)business to business (b)business to consumer (c)consumer to consumer (d) consumer to business.

“It can be thought of as a more advanced form of mail-order purchasing through a catalog. Almost any product or service can be offered via ecommerce, from books and music to financial services and plane tickets.”(Investopedia)

Flexfire LED is an example of a Business to Business type.


Walmart Logo
“Founded in January 2000, Walmart.com is a subsidiary of Wal-Mart Stores, Inc. Our headquarters is on the San Francisco Peninsula near Silicon Valley, where we have access to the world's deepest pool of Internet executive and technical talent.” (Walmart)

Their products are the identical to what their parent company sells. Examples of these ranges from clothing, electronics, home furniture & appliances, health products, etc.

Also, Walmart.com can be a B2B and B2C type.

Walmart Strengths (Internal Forces):

a. Global organizational size
b. Global supply chain
c. High efficiency of supply chain

Walmart Weaknesses (Internal Forces):

a. Thin profit margins
b. Easily copied business model

Opportunites for Walmart (External Forces):

a. Expansion in developing countries
b. Improvement in human resource practices
c. Improvement in quality standards

Threats Facing Walmart (External Forces):

a. Aggressive competition
b. Healthy lifestyle trend
c. Small-scale/individual online selling

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